Pixelites worked side by side with Glidance’ founder, Amos Miller, to design the brand identity and landing page for Glide, the world’s first self-driving mobility device that incorporates robotics, sensors, and software, providing a balance of support and independence for people with sight loss.
We used Artificial Intelligence technology to create immersive scenes and powerful visual metaphors that encapsulate Glidance’s vision of empowerment and independence through technology.
Activities
MVP design, UX design, UI design, UI kit, Brand design, Website design, Content design.
Collaborators
Founders, Engineers and Pixy (Synthetic Designer)
Crafting the vision.
At Pixelspace, we believe in pushing the boundaries of creativity and innovation. That's why we're always exploring new tools and techniques to help us bring our clients' visions to life.
Through an iterative process of experimentation and discovery, we worked with the team at Midjourney to fine-tune our approach to using AI in our creative process.
By learning how to communicate our vision effectively through prompts, we were able to tap into the full potential of AI and generate concepts that we never would have thought of on our own. With each iteration, we refined our prompts and got better and better at leveraging Artificial Intelligence to manifest our designs.
Midjourney prompt
/imagine graceful glide human, elegant, sky, sunset gradient, smooth –v 4 –q 2
Midjourney prompt
/imagine elegant graceful glide, robotic android cyber, modernism, minimalism, duotone, emblem, logotype, seal, company, soft blue and pink tones –v 4 –q 2
Merging Midjourney’s innovative approach with human finesse, Pixelspace crafted an elegant, modern, futuristic-looking logo that encapsulates Glidance's essence and purpose. We worked closely with their team to ensure that the logo reflected the company's values and would resonate with their target audience.
Midjourney prompt
/imagine logo design, minimalist, black and white, modernist, tesla style, spacex style
Midjourney prompt
/imagine logo design, line logo design, line style, tesla, space x, ethereum
The human touch.
Our team of talented designers found inspiration from the stunning AI-generated images and visual elements provided by Midjourney. With their creative expertise, they carefully selected colors, shapes, and compositions to elevate the visuals and transform them into pixel-perfect designs.
The result? A brand identity that perfectly embodied Glidance's vision, blending a futuristic and approachable aesthetic.
Guiding the journey.
We turned to Chat GPT to craft the right information architecture and content to guide visitors through a seamless journey on Glidance's web landing page. Our process was iterative and collaborative, as we worked to discover and document the best prompts and strategies to effectively communicate with Artificial Intelligence.
Our goal was to ensure a simple and engaging user experience that accurately reflected the brand's values and mission.
We were especially mindful of the needs of blind and low vision users when building the landing page for Glidance, that’s why our development team leveraged the power of WordPress Elementor to quickly and easily bring the design to life while also ensuring that the landing page met accessibility standards and was fully optimized for usability across all devices.
This required extra attention to detail and extensive testing to ensure that users with visual impairments could easily navigate and understand the content on the landing page.
Shaping the future: Industrial design.
Our design team took Glide's prototype and transformed it into high-fidelity designs. Working with Midjourney and by incorporating prompts like "2-wheel cane, "biped mobility device" and "smart cane," we were able to communicate our device vision and generate stunning photorealistic visuals. The result is a sleek, high-end, and minimalist design inspired by modern and clean aesthetics, showcasing exceptional detail and precision in the seamless fusion of form and function.
Midjourney prompt
/imagine a clean, modernist, minimal, single-piece, smart cane, biped 2-wheel mobility, single long handle, human scale, industrial design
Midjourney prompt
/imagine long mobility cane, human scale, minimalism industrial design, bright pink post –v 4 –q 2
Midjourney prompt
/imagine a clean, modernist, minimal, single-piece, smart cane, biped 2-wheel mobility, single long handle, human scale, ergonomic, high-end, sunset gradient colors :: 3D, hyper realism, 8K, ray tracing, detailed, product shot
Midjourney prompt
/imagine close up long mobility cane, minimalism industrial design, sunrise gradient colors top of the cane, soft pink and blue lighting, product details render, octane 4K render, intricate and detailed texture, design by dieter rams, apple
Midjourney prompt
/imagine a young man walking with mobility cane, designed by apple, small black handle, minimalistic, high-end, sleek, human scale, ergonomic, industrial design, pastel colors, product design render, octane 4K render, intricate and detailed texture, hyperrealism, 8K, ray tracing –v 4 –no glasses–q 2 –ar 4:3hyperrealism, 8K, ray tracing –q 2 –ar 4:3
Midjourney prompt
/imagine a young man walking with mobility cane, designed by apple, small black handle, minimalistic, high-end, sleek, human scale, ergonomic, industrial design, pastel colors, product design render, octane 4K render, intricate and detailed texture, hyperrealism, 8K, ray tracing –v 4 –no glasses–q 2 –ar 4:3
Midjourney prompt
/imagine elderly woman walking with mobility cane, small handle, white sneakers, human scale, ergonomic, industrial design, pastel colors, calm, bright natural lighting, warm, one beautiful green plant, product design render, octane 4K render, intricate and detailed texture, hyperrealism, 8K, ray tracing –v 4 –q 2 –ar 1:1
Midjourney prompt
/imagine elderly woman walking with mobility cane, small handle, human scale, ergonomic, minimalistic room, one monstera deliciosa plant, industrial design, pastel colors, product design render, octane 4K render, intricate and detailed texture, hyperrealism, 8K, ray tracing –v 4 –no glasses –q 2 –ar 4:3
Always looking for new ways to innovate.
Pixelites really enjoyed working with Glidance because we love being part of projects that have positive impact on people’s lives and that allow us to experiment with new technologies and innovate on our design process.
More work.
